Working on the launch of UniFor's latest collection designed by LSM has been such a touching and intensive venture through forgotten lands and unseen skies. We started in the middle of nowhere in Sicily and we ended up capturing the essence of the place into an installation we will unveil at UniFor Showroom. The Andromeda Theatre, an autarkic architecture by Lorenzo Reina, became an unparalleled backdrop, capturing the essence of delicacy, beauty, and rigor central to this collection.
According to this point of view, we developed the whole communication structure ranging from paper publication to digital outcomes and an exhibition for the launch of the collection.